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For this Research Paper: Integrated Media Communication Message Analysis Assignm

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For this Research Paper: Integrated Media Communication Message Analysis Assignment, you are required to discuss an outstanding creative work done by the Wieden + Kennedy agency. Find an example of award-winning advertisement by W+K (note- other award winning works may be considered, but must first be approved by the course facilitator). Discuss why your chosen IMC campaign has been recognized for its creative excellence. You must provide a minimum of 10 resources, not including the textbook or biblical references. Research Paper: Integrated Media Communication Message Analysis Assignment should be between 7 to 10 pages, not including the title page, abstract or reference page. Lastly, you are expected to abide by and follow APA formatting for this Research Paper: Integrated Media Communication Message Analysis Assignment.

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